Social
Find Reddit, LinkedIn, X and Product Hunt threads where a reply helps, draft value-first replies, and turn your best articles into posts.
Social finds the conversations on Reddit, LinkedIn, X and Product Hunt where a reply from you would really help, tells you why each one fits and drafts a reply that helps first. It also turns your best articles into posts. Open it with Social in the sidebar. Nothing is ever posted for you: you read, edit and post every reply yourself.
Find conversations
Click "Find conversations" (later "Scan again"). A scan searches the four networks with your topics, your brand name and your top competitors, then reads every thread and keeps only those where you can help. It takes about a minute. When it ends, you see how many threads are worth answering out of how many were found, and how many are new.
- Pick a network in the tags at the top ("All", Reddit, LinkedIn, X, Product Hunt) and the button becomes "Scan Reddit", for example: only that network is scanned.
- Your topics come from your brand book and your keywords. With neither, the scan stops with "Add a description in your brand book or a few keywords first, so we know what to search."
- One scan runs at a time per project. A scan started by a teammate shows up for you too.
What each thread shows
Threads are listed best match first. The match, from 0 to 100, is how useful a reply from you would be to the people in the thread; threads under 50 are not shown. Each card shows:
| On the card | What it means |
|---|---|
| The kind | "Question", "Discussion", "Mentions you", "Competitor" or "Launch". |
| Community and numbers | The subreddit or network, upvotes, comments and how old the thread is. |
| "Why it fits:" | Why this thread is worth your time. |
| "What to say:" | The angle a helpful reply should take. |
| "Answers it:" | Your published article that answers the thread, when there is one. |
Draft a reply
"Draft a reply" writes a reply in the thread's language, shaped for the network, using only facts from your brand book and the linked article. It never invents figures or adds links that are not your article's address.
| Network | How the reply is written |
|---|---|
| 110 to 220 words: the answer first, a short list when it helps, then neutral advice. Your brand is named once, as one option among others, and only when the thread asks for tools, with the disclosure in the same sentence ("disclosure: I work on it"). No links. | |
| 50 to 140 words with one concrete insight. The article link is added only if it directly answers the post, at most once. | |
| X | One useful point in 260 characters at most. Your brand is named only if the post asks for tools, with "(I work on it)". The box counts characters up to 280. |
| Product Hunt | 60 to 160 words of practical advice. No links. On someone else's launch, a genuine reaction or question, never a mention of your product. |
Edit the draft in the box, then "Copy & open thread" (copies it and opens the thread) or, on X, "Reply on X" (X opens with your reply filled in). "Copy" only copies; "Rewrite" writes a new draft. If a reply cannot be written without facts Rankfender does not have, you see "The reply could not be written without adding facts we don't have. Try again."
Keep track
| Action | What it does |
|---|---|
| "I replied" | Moves the thread to Replied and counts it as a win. "Undo" takes it back. |
| "Save for later" | Keeps the thread under Saved (it also stays in To answer). |
| "Not relevant" | Moves it to Dismissed. "Restore" brings it back. |
| "Open on …" | Opens the thread on its network. |
The status tags filter the list: "To answer", "Saved", "Replied" and "Dismissed", each with its count.
Wins
The top of the page shows the best moves right now, from your last scan: a "Hot thread", a "Brand mention" ("People are talking about …"), an "Alternative wanted" thread from a competitor's users, and an article "Ready to share". A badge counts your replies and posts of the last 7 days.
Share your articles
"Share your articles" lists the 10 to share first: your best published articles by traffic and keywords over the last 28 days (clicks, visits, impressions, keywords). "Choose" opens every published article, best traffic first; the one you add goes to the top of the list.
Open an article to write its posts, from the article's facts only:
- LinkedIn post: 150 to 250 words with a hook, the link and up to 3 hashtags.
- X thread: 5 to 8 numbered posts of 280 characters or less.
- Newsletter: a subject line, a short blurb and a call to action.
"Write all 3" writes the three, "Write this one" a single format. Each post has "Copy", and LinkedIn and X open with the post and the link to your live article. Click "I posted it" once it is out: the card reads "Posted" and the article shows how many of the 3 are shared, up to "Shared everywhere". The window also lists the threads the article answers.
From an article in Content, Share › "Open in Social" opens this list with the article picked. See Share, copy and download.
Credits and access
| Action | Credits |
|---|---|
| A scan | About 8 |
| A reply draft | About 1 |
| A LinkedIn post, an X thread or a newsletter | About 1 each |
Scanning, drafting and changing a thread's status need the Owner, Admin or Editor role. Credits are explained in Monthly credits.
Note
Social is new and marked Beta in the sidebar.