Bing Webmaster Tools

Connect Bing with a sign-in or an API key: Bing clicks, queries and positions in Traffic, Keywords and Home, synced daily. Every paid plan.

The Bing Webmaster Tools card brings your Bing clicks, impressions, queries and pages into Rankfender. Bing's index also powers Copilot, DuckDuckGo, Yahoo and Ecosia, so this one connection covers them all. It is read-only: Rankfender reads your numbers and never changes anything in Bing. Essential and up

Where Bing data appears

WhereWhat you see
Traffic › SearchGoogle and Bing side by side: clicks, impressions and positions per engine, and the queries and pages where one engine ranks you better.
Keywords › RankingsYour Bing position next to Google's for each search, "Clicks: Google … · Bing …", and "Ranks higher on Bing" where Bing does better.
HomeYour search clicks with each engine's share, Google and Bing.

Bing data comes as daily clicks and impressions per query and page, plus Bing's crawl data. Searches from DuckDuckGo, Yahoo and Ecosia are counted in Bing's figures.

Connect Bing

  1. Click "Connect Bing"

    In Settings › Integrations, on the "Bing Webmaster Tools" card. Only the project owner or an admin can change the Bing connection.

  2. Sign in with Bing, when offered

    If the dialog shows "Connect with Bing", click it, sign in to Bing Webmaster Tools with your Microsoft account and allow access. You come back to Rankfender with Bing connected.

  3. Or use an API key

    1. Sign in to Bing Webmaster Tools ("Open Bing Webmaster Tools" opens it).
    2. Click Settings (top right), then API Access.
    3. Under API Key, click Generate (or copy your existing key) and paste it into "Bing API key".

    "Also connect my other projects found in this Bing account" is ticked by default: every project of yours whose site is in that Bing account is connected at once. Click "Connect".

After connecting

"Bing is connected" lists the connected projects. "The first sync has started in the background — your Bing data appears within a few minutes."

  • Verified: Bing sends data for the site.
  • Not verified in Bing yet: Bing sends data only for verified sites. Verify the site in Bing Webmaster Tools, then click "Sync now". The card shows "Not verified in Bing" until then.
  • Not in your Bing account: add the site in Bing Webmaster Tools, then connect again.
  • If your Bing account has several sites, pick the one that matches the project under "Bing site for this project" and click "Use this site".

Syncing and the dialog

  • Rankfender syncs Bing every day. Each sync reads the history Bing keeps, about the last six months.
  • "Data through …": Bing reports 2–3 days late, so the most recent days fill in later.
  • The dialog shows the Bing site, "Connected with" (API key or Bing sign-in), "Last sync" and "Bing data stored". "Sync now" syncs at once. If a sync fails, the card shows "Sync failed" and the dialog gives Bing's message.
  • In a multi-language project, every language reads the same Bing site, the one of the main edition.

Disconnect

Click "Disconnect Bing", then confirm "Disconnect Bing from this project?". Bing data already stored stays, and your other projects keep their own Bing connection.

Tip

A site isn't in Bing yet? In Bing Webmaster Tools, click Add site → Import from Google Search Console: it adds and verifies all your Search Console sites at once.

Note

The card is available on every paid plan. Google Search Console works the same way, on its own card: Google.