Position

Suivez la position de classement de votre marque dans les réponses générées par l'IA.

AI Position Tracking

Position measures where your brand appears within AI-generated answers. Being mentioned first carries significantly more weight than being listed last.

Position Ranks

  • Position 1 (Top Mention): Your brand is the first recommendation
  • Position 2-3: Mentioned early, strong visibility
  • Position 4-5: Mid-list mention
  • Position 6+: Mentioned but not prominently
  • Not Mentioned: Your brand doesn't appear in the response

Position Over Time

Track how your position changes across different prompts and platforms. Position charts show:

  • Average position across all tracked prompts
  • Position trends over weeks and months
  • Position by platform (ChatGPT vs. Claude vs. Gemini)
  • Position by topic area

Improving Your Position

Higher positions correlate with:

  • Comprehensive, authoritative content on the topic
  • Consistent mentions across the web
  • Strong domain authority
  • Clear, structured answers that AI systems can easily reference

Competitor Positioning

If competitors are configured, you can see their positions alongside yours, identifying where you lead and where you need to improve.